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Accessibility for business and pleasure | ACM Interactions

Making a case for accessibility can take many forms that are not focused on the bottom line: protecting human and civil rights, meeting legal obligations, or creating better designs for everyone. However, these discussions usually come around to the same question: How many people are affected and how much revenue can be gained? No matter how the numbers line up, a business case for accessibility based on how many and how much cannot add up to something that offsets the perceived costs—not enough people are affected and the costs of accessibility are not readily quantifiable. Lainey Feingold, a lawyer specializing in the field of disability rights law applied to technology, explains how in the mid-1990s a Bank of America executive stood up at a national convention and shifted the conversation, saying, “We have to stop counting—this is a civil rights issue.”
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