riverrun research | beta

from swerve of shore to bend of bay

links for 2010-03-01

  • With the huge amounts of long tail traffic websites get these days it’s very hard to analyse where sudden traffic increases and decreases come from. If you get 100,000 visitors one month and 80,000 the next month somebody is going to need a report detailing where that traffic went.

    Google Analytics offers a fairly comparison of one months data over another and is also not too bad for comparing how traffic has risen (or fallen) for your top keywords.

  • The blog iPhone Alley reported Monday night that Square, the forthcoming mobile credit transaction service co-founded by Twitter's Jack Dorsey, will launch early this summer for the low price of $1. By plugging a small square card reading device into the iPhone's headphone jack, anybody with the device can instantly conduct credit card transactions using the service's iPhone app.

    Usually, running credit card transactions means opening up a special merchant bank account and dealing with various fees. Any bank account will work with Square, and the only charge to use the service is $1 for the application and the card reader accessory; however, Square can afford to give away the dongles because they will be banking 2.9% of each transaction. Users can also pick their favorite charity and Square will donate a penny to it from its cut of each transaction.

  • In San Jose, Calif. — the heart of Silicon Valley — city officials are attempting to bring the wiki concept to city planning. The city went live Aug. 1 with its Wikiplanning project, part of the city's Envision 2040 general plan exercise. The project has been designed to incorporate Web 2.0 applications in order to create a new and better avenue for citizens to provide input on the city's future.
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