riverrun research | beta

from swerve of shore to bend of bay

links for 2009-04-23

  • It seems unthinkable today — but more than two decades ago, when personal computers were still new and everybody listened to music on a Walkman, Steve Jobs was cast out of Apple. The year was 1985. IBM and Microsoft dominated the world of computing. The revolutionary Macintosh, launched with such fanfare just a year earlier, appeared to be foundering. And Jobs, the guiding force at Apple from the beginning, seemed not just expendable but a threat to the company he’d built. In West of Eden — a national best-seller when it was first published in 1989, now updated in a new edition available on Amazon — Wired contributing editor Frank Rose tells how it went down.
  • Paid bloggers fit just about every definition of a microtrend: Their ranks have grown dramatically over the years, blogging is an important social and cultural movement that people care passionately about, and the number of people doing it for at least some income is approaching 1% of American adults.
  • What can one green entrepreneur do? Business author Paul Hawkins attributes one entrepreneur, David Gottfried, with the founding and building of "the most important green trade organization in the world…where thousands of people and companies are playing inside it, creating the best standards in the world," producing global levels of energy and material savings, toxins elimination, greenhouse gas emission reductions and human health benefits.

    Gottfried is the entrepreneur dynamo who founded the U.S. Green Building Council and its LEED program (Leadership in Energy and Environmental Design), which has emerged as the standard for an industry seeking to satisfy growing consumer demand for green buildings.

  • t was an easy prediction to make: that the recession would end talk of corporate social responsibility. Faced with the fear, or reality, of losing their jobs or homes, consumers would rush past the Fairtrade shelves and pick up something the family could afford. Companies, meanwhile, would concentrate on saving themselves rather than the planet.

    That easy prediction has turned out to be wrong. Mars, the world’s biggest confectionery company, has announced that its entire cocoa supply will be “produced in a sustainable manner” by 2020. Mars will work largely with the Rainforest Alliance, which encourages farmers to preserve their environment.


Filed under: delicious

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

Post Days

April 2009
« Mar   May »

Recent Resources

%d bloggers like this: